Web Design - HeatCheck
Overview
A simplified ‘single product’ customer facing website designed to address the demand for non-contact thermometers in the wake of the Covid-19 outbreak.
Customer Overview
HeatCheck was created just a few months ago as a dedicated partition of the RT Groups existing personal protective equipment business to address the demands specifically of the Covid-19 outbreak.
The Brief
Our Solution
Already specialising in PPE, The RT Group faced a predicament, their exhaustive product line was aimed more at B2B and meant that individual products were difficult to find and promote. They required a simplified web solution to promote their specialised equipment to a wider market.
A simple and intuitive e-commerce website was created in under a week to showcase a single line of products for the HeatCheck brand.
The back end of the website was powered by Shopify, utilising their off-the-shelf customer ordering systems and postal integrations for ease of use and speed of deployment. The customer front end integrated the shopify products into a bespoke HTML website to provide greater flexibility and a more focused single product design.
Boosted by a multi-platform, digital marketing campaign that enables us to monitor and provide key customer insights for HeatCheck’s ROI and future marketing decisions.
